Importance of Human Resource Management

This organization is located in the United Kingdom to expand its business all over the world. They have specific goals and objectives that always motivate their employees for growth and development. This firm has the scope and purpose of the organization that would be managed by the HRM department. They have different duties to perform in effective ways, such as recruitment and selection. HRM department is to control the entire operations in proper ways.

TASK 1

a) Purpose and Significance of Human Resource Management

Human Resource Management is properly managing the whole business process. They are performing different tasks, such as providing training and development programs, the recruitment process, the selection process, and so on. This is important for an organization to handle all critical situations in effective ways. HRM is the high level of managing policies that consistently create an effective relationship with employees in which it gives many services and facilities to their employees.

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This department uses different technologies to increase its productivity and profitability in the marketplace (Mackenzie and Rahim, 2018). 'Say it with Chocolate' is an organization to manages business planning by the manager because it would properly handle operations and activities. 'Say it with Chocolate' has some responsibilities and roles to achieve its objectives. HRM is handling the business logic and creating an effective strategy in this organization. They are performing different tasks for the business development process, such as:

• Customer Services: This organization has provided better customer service to its regular clients. From time to time, they are planning a new strategy according to the market conditions. They are mainly focused on delivering better products and services, and it can improve the business environment. They are using different technologies to increase their profitability and productivity in the marketplace. 'Say it with Chocolate' provides the best services to clients and is always trying to improve their services in the marketplace.
• Conducting improvement and training programs: Human Resource Management is conducting different training programs for their employees because they provide effective training to their employees. They can enhance their skills for growth and development in the marketplace. This is very important to increase their capabilities towards business processes to move to the top position. The main objective of organizations is to grow the business all over the world. It plays an important role in growth and development.
• Managing employee performance: The top organization always tries to provide all the services to their employees because an organization needs to identify the capabilities of every employee. 'Say it with Chocolate' is always improving its services so that employees are only focusing on their targets and goals. HRM is a specific part of maintaining business performance (Buettne and Timm, 2018). Human Resource Management is the main part of an organization that helps to achieve their tasks. This department is planning a new business plan and strategies to expand its business in the global world.
• Selection and Recruitment: Human Resource Management conducts a hiring program where they recruit people who have the skills and knowledge to solve problems easily. This section and the recruitment process are helpful to hire an efficient person to maintain business operations efficiently and effectively. This is the main task that would be performed by HRM. They can maintain the whole business process and functions. Recruitment is a process to establish a connection between a current employer and candidates. Selection is the process of hiring an efficient person who would be suitable for a particular post.
• There are some specific roles and responsibilities of the human resources officer to maintain the entire business operations and functions effectively and efficiently. 'Say it with Chocolate' is a leading organization in which they have an efficient HR officer to control business operations in proper ways.
• Recruitment: This is an important process that has specific responsibilities towards an organization. They can be planning a new strategy to increase their business. Recruitment is a process to recruit people based on their knowledge and ability. The HR officer will identify perfect candidates for a particular post. HR officers properly conduct interviews and then make decisions on behalf of their abilities and skills. The HR officer is conducting a hiring program to select an efficient candidate.
• Development: The HR officer of 'Say It with Chocolate provides development sessions for new employees (Bronzoni, 2018). People need to enhance their skills. This development process is a long-term process that helps to gain knowledge and acquire important skills needed in personal and professional life. This development program was conducted by an HR officer and will maintain all the facilities effectively and efficiently.
• Training program: The training and development program is an important element for organizations because it provides proper training to improve their skills and knowledge. 'Say it with Chocolate' gives effective training to their employees. This training helps improve business performance efficiently.

b) Role and Responsibilities of Human Resource Officer

There are some specific roles and responsibilities of the human officer to maintain the entire business operations and functions effectively and efficiently. 'Say it with Chocolate' is a leading organization in which they have efficient HR officers to control business operations in proper ways.

• Recruitment: This is an important process that has specific responsibilities towards an organization. They can be planning a new strategy to increase their business. Recruitment is a process to recruit people based on their knowledge and ability. The HR officer will identify perfect candidates for a particular post. HR officers properly conduct interviews and then make decisions on behalf of their ability and skills. The HR officer is conducting a hiring program to select an efficient candidate.
• Development: The HR officer of 'Say It with Chocolate provides development sessions for new employees (Bronzoni, 2018). People need to enhance their skills. This development process is a long-term process that helps to gain knowledge and acquire important skills needed in personal and professional. This development program was conducted by an HR officer and will maintain all the facilities effectively and efficiently.
• Training program: The training and development program is an important element for organizations because it provides proper training to improve their skills and knowledge. 'Say it with Chocolate' gives effective training to their employees. This training helps improve business performance efficiently. 

c) Selection methods of ‘Say it with Chocolate' and their advantages and disadvantages

There are various types of selection processes in 'Say it with Chocolate,' as follows:

Candidates Application Forms and CV: This is the process that is useful for candidates to apply for jobs. This is important to identify the suitable skill and ability for a job vacancy because it is required to match all the details for the particular job profile. All the skills and technical knowledge are mentioned in a paper for the job.

Interview: The interview process is an important part of an organization's hiring process, in which they follow different procedures for selecting the employee. There are different types of processes, such as personal interviews, taking interviews on Skype, group discussions, and telephone interviews. These are the important hiring procedures that can be maintained by HR officers.

Aptitude and ability—this is an important selection method to hire people who have good logical skills as well as aptitude. 'Say it with Chocolate' is also conducting this type of interview because, with the help of these techniques, it can easily identify the specific knowledge and skills of a particular person. This is the new method for selecting people effectively and efficiently. These questions are very time-consuming because they are based on logical thinking.

d) Potential improvements that could be made to current selection methods.

The organization uses different techniques and procedures to select people. This is very important for improving their skills and knowledge as employees. It is an essential part of growth and development. Human resource management is correctly maintaining all this process.

The Application form and CV are old procedures to hire the people who would be helping with growth. At that time, organizations are new approaches because they provide efficient people who can manage the business activities. The technical team is always finding people who have the technical skills and high-power thinking to understand the problem or issues and resolve them in an effective manner (Brewster, 2017). 'Say it with chocolate' also uses this selection procedure to follow some method to fulfill the needs of the organization.

A personal interview is important because, with the help of this process, one can be easily identify the personal information related to qualifications, family background, technical skills, knowledge, etc. The aptitude and ability are to understand the mind level of candidates and it will identify the logical thinking towards the organization. This is the best method for selecting an intelligent person.

TASK 2

a) Create a person specification for the role played by the Receptionist

The receptionist handles the business operation and functions effectively. It is a multitasking person to do all the work at the same time. They coordinated with other departments such as administration, technical team, human resources, and others. They provide the information to candidates who are coming for an interview and provide other information. The objective of the receptionist in 'Say it with Chocolate' is to handle all the information. They are taking incoming calls and forwarding calls to another department. This type of work has to be done by the Receptionist.

• Multi-tasking: Multitasking is an important property of receptionists to maintain the information effectively and efficiently. They can do many works, such as arranging meetings with clients, maintaining the website information, taking calls, and giving information-related interviews.
• Communication skills: they have effective communication skills for coordinating with the other person properly. This is important for organizations to share the details in an effective way. Communication skills are the main part of establishing a bridge between the employee and the organization.
• Computer Knowledge: Computer knowledge is a basic part of what every person should know about the computer because most of the work has to be done through the computer system. Receptionists store the information in their system because data storage is important to identify the information of every employee and company (Visitchaich et al., 2018). They have to insert the data into the computer system so that this knowledge is required for every person. Most of the organization uses technology to handle the situation through a system.
• Efficiency: They have efficiency to maintain their work and complete it on time. A receptionist is the only person to handle all the information about the organization. It will arrange the data properly.

b) Best Platform for placing the advertisement of 'Say it with chocolate' firm

These are the best platforms to promote the job vacancy by Advertisement because it is the best medium to share the information. 'Say it with chocolate' is generating an effective article for candidates and more people are attracted to the advertisement. They are using two different types of advertisements discussed below:

• Company website: This is the best platform for placing an advertisement through a commerce site because it is very effective for people to visit their website. This is the best part of the organization to promote their job vacancy in proper ways. 'Say it with chocolate' is a very efficient way to handle their article properly because they have an effective website management team to manage all information and provide the correct details to their visitors.
• Newspaper advertisement: this method is based on the traditional way of providing information through the newspaper. This method is applicable for local areas in which large public is seen in articles by newspapers.' Say It with chocolate' is also uses this technique and places a job-related advertisement in effectively and efficiently (Schenk, 2017). They are mostly recruited from nearby people, local areas, local cities, etc. This advertisement is not so long but it can be explained briefly. The local organization should publish an article in the newspaper. It is the best medium to find an efficient person.

c) Advantages and Disadvantages of methods of advertisement used by 'Say It with Chocolate' company

There are some important advantages and disadvantages of Newspaper advertisements and company websites in the organization. This is the best way to promote their article in front of the public through this medium.

Newspaper Advertisement:

Company Website-

d) Interview Question for receptionist

There are various questions that occurred at the time of the interview, and HR management would ask different questions to the candidates, including the following:

Q 1. What will be the role and responsibilities of receptionist?

Q 2. What is basic computer System?

Q 3. How can receptionists manage the business operations?

Q 4. What are the business strategy and planning for development?

Q 5. How does the receptionist handle the customers and visitors?

TASK 3

a) Evaluate the benefits of Microsoft offering apprenticeship and Graduate training schemes to both employees and the company

Microsoft is a multi-national company that provides many offers for Graduate student training program and apprenticeships. This is very helpful for student to start their career with the help of this scheme:

• Apprenticeship program: this is most effective training program launched in 2012, providing the training for increasing their quality and motivating to other student. It is a learning method to learn a new thing for development. This training is provided under the guidance of expert, which provides the best training program for growth and development. “Say it with chocolate is conducting many training session for people to improve their skills. This training is based on on-the-job training that would be learning a new thing. They provide proper guidance to improve the capabilities.
• Graduate training program: this training is important for students because the organization has directly connected to colleges and students. It provided the training last year for those who had graduate training (Martinez-Conesa and Carayannis, 2017). This is the latest technology in which student can be start their career with the help of program. Some times, It can be extended from 6 to 18 months . This is the best way to start their career. This training is only for graduate people.'Say it with chocolate' is organizing different training program. It is very expensive for organization.

Benefits of Graduate training and Apprenticeship in context of employee:

b) Development and opportunities are available to staff of permanent job role

There are various types of opportunities provided to their employee who has a permanent job, in which Say it with Chocolate' is provided in the policies for employees. This is the important part of organization to maintain the coordination with the employee. They are giving many opportunities and development services to their staff member.

• Increased salary: this is a very important advantage to provide the best salary to their employee so that they can fulfill their need in proper ways. Time to time, many awards depend upon their performance as employees (Treven, 2017). They are motivated to motivate their employees to achieve their objectives, which is very beneficial for the company.
• Job security: Microsoft is a leading organization in which they always provide benefits and security to their permanent employees. It is very beneficial for growth and development. They feel secure and safe.
• Provide Provident Fund: Microsoft is provided the services regarding the medical insurance and provident fund for people's welfare. They are taking loan through organization and easily deposit without any tension.
• Obtain credit—this organization is provided the credit for permanent employees, and it can be easily identified the credit forms.

c) Benefits of the approaches Microsoft has taken in respect to flexible working practice

This is the best approaches for organization to provide the facilities to their employee regarding the time and this type of approaches is applicable at the workplace. It can be managing the whole business process in proper manner. There are some important approaches that would be applicable in business processes, and they can be applied at the workplace. In this way, it can be easily achieved; their targets and objectives are the following:

• Thinking of employees: It is an important part of the organization to provide the training so that they can increase their thinking power towards the organization. They are creating their own thinking for company welfare.
• Innovation and creation—this is an important element for organizations to innovate a new idea for business operations and launch a new product in the marketplace to achieve their goals and targets effectively and efficiently (Korai et al., 2017). Microsoft is a leading organization and always launched a new product in marketplace. They are always tried to achieve their goals and targets. They are planning a new strategy to innovate ideas for growth and development.
• Development of skills and knowledge—this is the best approach for organizations to develop their knowledge through a training program because organizations are provided many training sessions that are very helpful for growth and development. Apprenticeship is very important for employees to increase their knowledge that would be helpful for the company.
• Passionate towards work—this is the approach of the organization to develop the motivational level of employees so that they can understand the needs of the organization and easily move towards their goals. This is the best part of an organization to motivate their employees towards the goals and targets.

d) Microsoft motivates its workers through its job design and systems of reward

Microsoft is an IT multinational company that is expanding their product in the internal marketplace. Most of the employee are using new technology to develop their skill and knowledges. It is the best way to achieve their objects. They are using different strategies for development and can implement their idea for innovation. They are uses the latest design and pattern to motivate (Masa'deh and Tarhini, 2017). Some times, the employee should feel demotivated and reduce their efficiency because the organization is giving a proper response towards the employee. Microsoft always provides better facilities and services because they know very well that it is important for growth and development.

There are different activities provided to employee so that they directly interact to other people and share knowledge and information. This is the best way to interact other people to create an effective business environment. There are already many competitors in market so that it is very difficult to selling the product in market. Time to time, they are giving many rewards on the basis of their performance.

TASK 4

a) Team employee engagement

Employee engagement is the approaches to understanding the need of employee and then improving their performance in proper ways. It is to build trust to their employee and customer so that they can share the information to other employee. It is very helpful for creating an effective relationship with management system.

The team engagement should be connecting with manager to give many suggestion related business logic, operation, performance, etc. with the help of these approaches, it can be possible to build trust on the company that they focused towards the aim or objective. In this way, it increases the value in marketplace to fulfil the need of customer in proper ways. Microsoft is good company and always think about their employee in which it contributed as part to improving the performance of employee. They have clear vision for profit and also give the motivation to employee so that they are focused on their targets. It is also balanced the emotions and commitment. This will be important for organization to maintain their business activities and functionality.

b) Employee engagement is an integral strategy of employee relations

This is the integral part of organization to managing the thoughts and innovative ideas of employee. They are allowed to putting their new thoughts for company welfare so that it increases their productivity and profitability in marketplace. These business strategies are helpful for both small and large organization to maintain their operations in proper ways. They are connecting with people to building an effective relationship (Helmreich and Merritt, 2017). The employee should always support for development because it can be achieving their task and goals. Most of the organization hires those people who has specific aim and always try to achieve their targets.

Employee engagement is helping to other employee and labour to participate in development of organization. This is important for organization to fix their objective and set a strategy to engage employees in the organization.

c) Key Strategies of engaging workers and importance in terms of improving communication

There are the best approaches which are helpful for employee engagement and improving their communication skill. This is the key element of organization to improving the communication skills for growth and development.

• Think Bottom-up. They always think bottom-up because it can motivate their employee to increase their performance for development. Microsoft is the leading organization to think about the employee.
• Employee voice: the organization is building an effective communication skill in employee to interact with other people and share the information. This is the best medium to increase their feedback and challenging issues.
• Good practices and ideasEmployees should share information related to innovation and ideas for growth and development (Pke-Shields and Boyer-Wright, 2017). The manager can handle the situations to provide the facilities.

d) Employees legislation and their influence on decision-making

Employees legislation provides the best services to their employees, and the organization is follows some rules and regulations for employee welfare.

• National Minimum wages Act 1998—this law was proposed by government in UK. With the help of this law, it allocated a time for working.
• Contract of Employment Act 1963—this law was proposed by the government in the UK. They are motivated to their employee to achieve their targets on particular time . They provide security for employees (Bohloulind, 2017).
• Data Protection Act 1998—this law was passed because important data is lost so that they can prevent the personal information of employees.

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CONCLUSION

This report will determine the role and responsibilities of receptionists in the organization, in which they play an important role in business activities and operations. They use different strategies to motivate their employees so that they focus on their goals and targets. They will identify the importance of human resource management. As per discussion, it concluded that they can be achieving their targets for developing a business logic and activities.

You may also like: Professional Knowledge Required by HR Professionals

REFERENCES

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